How to Become an Educational, Guidance, and Career Counselors and Advisor in 2026
Median salary: $65,140 · +3.5% projected growth (2024–2034)
What does an Educational, Guidance, and Career Counselors and Advisor do?
Advise and assist students and provide educational and vocational guidance services.
Educational, Guidance, and Career Counselors and Advisor Salary in 2026
The median annual salary for Educational, Guidance, and Career Counselors and Advisors is $65,140. The bottom 10% earn around $43,580 while the top 10% earn over $105,870.
| Experience level | Annual salary |
|---|---|
| Entry-level (P10) | $43,580 |
| Early career (P25) | $51,690 |
| Median | $65,140 |
| Experienced (P75) | $83,490 |
| Top earners (P90) | $105,870 |
Highest-paying metros
Educational, Guidance, and Career Counselors and Advisor salary by state
| State | Median salary |
|---|---|
| Californiatop | $94,320 |
| Washington | $83,930 |
| District of Columbia | $80,280 |
| Alaska | $80,020 |
| Massachusetts | $78,840 |
| New Jersey | $77,940 |
| New Mexico | $76,490 |
| Maryland | $74,970 |
| Oregon | $74,000 |
| Delaware | $72,450 |
| Rhode Island | $71,590 |
| Connecticut | $70,400 |
| New York | $69,900 |
| New Hampshire | $68,410 |
| Virginia | $67,350 |
| Louisiana | $67,070 |
| Hawaii | $66,720 |
| Nebraska | $66,650 |
| Texas | $65,660 |
| Wyoming | $65,070 |
| Nevada | $64,960 |
| Kentucky | $64,390 |
| Georgia | $63,990 |
| Colorado | $63,900 |
| Wisconsin | $63,690 |
| Michigan | $63,240 |
| Minnesota | $63,230 |
| Utah | $62,500 |
| Ohio | $61,960 |
| Pennsylvania | $61,460 |
| Illinois | $61,210 |
| Vermont | $60,920 |
| Alabama | $60,530 |
| Idaho | $60,340 |
| North Dakota | $60,330 |
| Arkansas | $60,110 |
| Mississippi | $59,630 |
| Montana | $59,480 |
| Maine | $59,160 |
| Tennessee | $59,090 |
| Kansas | $58,430 |
| Arizona | $57,940 |
| South Carolina | $57,400 |
| North Carolina | $57,100 |
| Indiana | $56,470 |
| Iowa | $55,910 |
| West Virginia | $55,420 |
| Florida | $54,080 |
| Missouri | $53,790 |
| South Dakota | $52,450 |
| Oklahoma | $51,140 |
How to earn more as an Educational, Guidance, and Career Counselors and Advisor
The salary range for Educational, Guidance, and Career Counselors and Advisors spans $62,290 — from $43,580 at entry level to $105,870 for top earners. The highest-paying metro area is El Centro, CA at $134,820 — $69,680 above the national median. An advanced credential — such as a graduate degree or specialized certification — is consistently associated with higher earnings in this field.
How to get there
Typical education: Master's degree
Starting from high school
- Complete a master's degree program (4–6 years undergrad + 2–4 years graduate)
- Pursue internships and co-op experiences during your studies
- Build 1–2 years of entry-level experience
- Continue professional development and earn certifications
- Advance into full professional role after meeting experience requirements
Choose an accredited program with strong industry connections and internship placement rates. Look for schools that offer co-op programs where you alternate between study and paid work. Many employers recruit directly from university programs, so networking and career fairs are valuable. Consider the total return on investment — schools with lower tuition but strong placement rates often outperform expensive programs.
Graduate assistantships, fellowships, and employer sponsorship can significantly reduce costs. Research public university options.
With a related degree
- Complete additional coursework or a certificate program in the specialization
- Earn professional certifications (state licensure, LCSW, LMHC, or relevant counseling certifications)
- Build relevant experience through lateral transfers or project work
- Position yourself for the role using your combined education and experience
Your existing degree covers many foundational requirements. Focus on the gap — often 3–6 specialized courses plus a certification or two. Many universities offer post-baccalaureate certificates that take 1–2 semesters. Online programs from accredited universities provide flexibility for working professionals.
Certificate programs and individual courses are much cheaper than a second degree. Many employers offer tuition reimbursement for career-relevant education.
Career change from another field
- Enroll in a graduate program in the field
- Earn required professional certifications
- Complete supervised work experience or residency
- Leverage your previous career skills for a differentiated profile
Career changers bring valuable perspective — employers increasingly value diverse backgrounds. Look for accelerated programs designed for career changers (many fields now offer 12–18 month intensive programs). Your prior professional experience in areas like project management, communication, and leadership transfer directly and can accelerate your advancement once you enter the field.
Career change scholarship programs exist in many fields. Some employers offer sign-on bonuses or student loan repayment assistance for in-demand specializations.
Already working in another career?
See how your skills transfer to Educational, Guidance, and Career Counselors and Advisor — free. PathScorer maps your experience against the requirements and shows you what you already qualify for.
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The Educational, Guidance, and Career Counselors and Advisor role faces above-average AI exposure. Some tasks are increasingly automatable, but the role is evolving rather than disappearing.
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Based on skill overlap analysis — these occupations share core competencies with Educational, Guidance, and Career Counselors and Advisor.
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SOC: 21-1012.00 · Data: O*NET 29.1, BLS OEWS 2024, BLS Employment Projections 2024–2034